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2025 Jeep Wrangler Rubicon X

SUV
AWD Capability
Estimated value $46,636 MSRP when new: $46,955
Shrewd Fit Score
69/100
Based on operating cost, value, and performance.
Operating cost71 / 100
Performance59 / 100
Value75 / 100
Comfort73 / 100
Luxury60 / 100
Practicality74 / 100
Set your target price

Know the fair price before you start negotiating.

Pricing & value

Value score

75.1
Typical Value
Pricing is generally in line with similar vehicles in this segment.

How we calculate the value score

The Value Score looks at how this model’s pricing compares with similar vehicles in its segment. We consider factors like depreciation patterns, brand retention, equipment levels, and pricing behavior of comparable listings rather than relying on a single book value.

What this means for you

A strong value score means this vehicle tends to be priced fairly versus similar models. You should still compare a few listings, but you’re not starting from a wildly overpriced segment where only deep discounts make it make sense.

Key assumptions

  • Assumes typical dealer discount off MSRP for this segment and brand.
  • Uses ShrewdCar’s depreciation curves based on similar model years and trims.
  • Assumes normal condition with no major accidents or prior fleet use.

Performance & dynamics

Performance score

59.2
Limited Performance
Performance is more relaxed, prioritizing comfort over speed.
Key performance specs

Horsepower

285

Engine type

Regular Unleaded V-6

Drivetrain

Four Wheel Drive

Torque

260

Transmission

Manual

Curb weight

4246

Operating cost & ownership

Operating cost score

71.4
Typical Ownership Cost
Running costs are about average for similar vehicles in this segment.
Operating cost components

Fuel / energy cost score

50

Maintenance cost score

89

Insurance cost score

90

Comfort & practicality

Comfort score

73 / 100 points

Typical Comfort

Practicality score

74 / 100 points

Typical Practicality
Comfort and space are generally in line with most vehicles in this segment.
Practicality is about what you’d expect for vehicles in this segment.
Key comfort & practicality specs

Front legroom

41.2

Front headroom

40.7

Front shoulderroom

55.8

Overall length

N/A

Cargo room

12.9

Rear legroom

35.7

Rear headroom

40.2

Rear shoulderroom

57.7

Overall width

73.9
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